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With The Right
Support You Can Reach The Stars
Everything of any
great consequence is built on a
strong foundation. The world's most enduring icons
of
power, prestige, determination and success - the
great
pyramids at Giza - depend as much on the bedrock
beneath them as on the skill of the stonemasons to
survive. So it is with all of us.
Our bedrocks may not
be made of granite but they have
to be every bit as solid.
"No man [or
woman] is an island." Certainly, this
truism applies to every successful businessperson.
And
no businessperson needs a solid bedrock, an
efficient
network of support, more than one involved in
Internet
marketing.
Anyone can set up shop
online. That's the problem.
Books, magazines, tapes and videos, 'courses',
e-zines
and web sites all tell you how easy it is. How you
just
'follow these simple steps' and watch the dollars
flow.
They don't tell you
how discouraged you will get when
the dollars are only flowing in the wrong direction.
Or
how lonely it can get staring at a computer screen
in
your spare bedroom for fourteen hours a day. Or how
to
deal with the anxiety of knowing you have to spend
money to promote your business, but not being able
to
afford a mistake.
Every business has
downsides and problems, but offline
there are often people to turn to for help. Online
traders may not be so lucky. Who do they turn to
when
the 'failsafe' strategy they read about fails?
Who can
they ask 'why?' when nobody buys from their
site? Who
will hold their hand when they feel as lonely as
that
long distance runner?
The answer is staring
us in the face. The Internet is
the greatest storehouse of human knowledge and
experience the world has ever seen. It is also
peopled
by warm-hearted generous souls from every corner of
the
globe who are more than happy to share what they
know.
Some will know less
than you but think they know more.
Some will know more
but will modestly hold back.
Some will wear their
knowledge and experience like a
badge.
Take counsel from all
of them and then use your own
common-sense to filter the wheat from the chaff.
But where do you find
these people? Where do you go to
build your bedrock?
Three examples of
place I have personally found
particularly useful to gain knowledge:
This amazing site will
teach you everything you need to
know about setting up and running an e-zine,
absolutely
free.
By far the best
all-round forum for Internet marketing
I have come across. Very active and extremely
helpful.
I belong to several subscription sites, but Anthony
Blake's free discussion group beats them all.
Subscribe to e-zines:
If you are reading this, chances
are you already do, but search out more. There are
thousands around and many of them are excellent.
The key to all of
this, however, is not to just join
the examples above and take what you need. True
success, and vital support comes from interacting
fully. Share what knowledge you have. Offer
suggestions. Email e-zine publishers with feedback
or
questions. Make yourself as busy helping other
people
(in whatever way you can) as possible. I this way,
folk
will respond to you. Friendships will grow. Other
people in the same situation as you will be drawn
into
your circle. Opportunities that may never have
seemed
possible will begin to come your way.
I have proved this to
be true time and again, and have
developed some wonderful online friendships that I
cherish highly. But if I hadn't been open to the
idea
of approaching and offering support to others, I
couldn't have expected others to be there for me.
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Martin Avis publishes
a free weekly newsletter:
BizE-Zine - your unfair advantage in Internet
marketing, business and personal success.
To subscribe, and get 6 great free gifts, please
visit
http://www.BizE-zine.com
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