Ebooks
-- Self-Publishing Your Way to Internet Success Part 1
Writing A Successful Ebook
By
Shelley Lowery
With today's advanced technology, it has never been
any easier
for anyone to self-publish their own ebook. What's
more, you
can create and market your own ebook (electronic book)
for an
unbelievably low price. Once you purchase an ebook
compiler
and create your ebook, you'll automatically have an
entire stock
of inventory on hand continuously. In addition, when
you begin
selling your ebook, you'll pocket nearly 100% of your
profits for
each sale.
As you probably know, the Internet is all about
information and
automation. Internet users want information and they
want it
right now. That's why ebooks are considered to be the
"perfect"
online product. They provide Internet users with the
information
they desire and can be instantly downloaded.
The key to writing a successful ebook is to write for
your
potential customer. In other words, you must provide
your
potential customers with the information they desire.
I know,
you're probably thinking, "how on earth do I know
what my
potential customers want?" Well, there are a
number of ways
you can learn exactly what they want. For example,
visit some
online discussion groups in the area of your
expertise. Go
through all of the posts and read all of the
questions. If you
see the same questions posted on several groups, then
this
should give you a good idea as to what your potential
customers want. Visit forums, message boards, and
newsgroups -- subscribe to email discussion lists --
visit
Amazon.com to see the top selling books and see if you
can
develop your ebook accordingly.
Once you've determined the focus of your ebook, your
next
step will be to break your subject down into about 10
- 12
different areas. Each area will represent a chapter.
For
example, if your ebook is focusing on dog grooming,
your
chapters might look something like this:
Introduction to Dog Grooming
Dog Anatomy
Medical & Skin Problems
Bathing & Brushing techniques
Proper use and care of Equipment
Clipper & Scissoring techniques
Specific Breed Trims
Mixed Breed Trims
Safe Handling and Restraints
Rare Breed Recognition
Once you have created your chapter titles, you can
begin
writing each individual chapter. When you begin
writing, keep
in mind, reading on a computer screen is much more
difficult
than reading from paper. It not only causes eyestrain,
but it
is also a much slower read. With this in mind, keep
your writing
to the point and avoid any filler information that
really isn't
necessary. Provide your readers with all of the
information
required for each chapter, but keep it as simple as
possible.
Write your text in small blocks and leave a space
between
each paragraph. Use an easy-to-read font such as Arial
or
Verdana and use black text on a white background. In
addition, make sure you use plenty of white space.
White
space is the empty space between your paragraphs and
around your text. You certainly don't want to
overwhelm
your readers with a solid page of black text. Not only
does
it look bad, but it certainly won't keep their
interest.
It is very important that you do everything you can to
make your readers as comfortable as possible. If your
text
is difficult to read, your readers will not only
become
frustrated, but it will also make your ebook appear to
be
unprofessional. Your ebook should be well organized
and
enable your readers to easily locate important
information.
To spice up your ebook's appearance, you may want to
add
a colorful border, subject dividers and relevant
images. In
addition, enlarge your subtitles to enable your
readers to
easily recognize the beginning of each new section. By
adding these extra touches to your ebook, you will not
only
improve your ebook's appearance, but it will also keep
your
reader interested.
In part two of this series, we will focus on Ebook
formats.
Copyright © 2001, all rights reserved
About the Author:
Shelley Lowery is the author of Ebook Starter. A
complete
ebook design kit that takes you step by step through
designing, creating and marketing your own ebook. Give
your ebook a professional look in just a few simple
steps
with over 100 ebook interface and cover templates.
http://www.web-source.net/ebookstarter.htm
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