The significant challenges that we face today cannot be resolved by the same level of thinking that created them.

Hi and welcome to KIT. I'll bet you are buried in the books too being as it's tax time. The only saving grace for this time of year is that Spring is upon us and Winter is behind us.

I read somewhere that only about 10% of the internet is aware of weblogs, what they are and what you can do with them. Folks - let's talk about opportunity here.

As a member of the Quikonnex community, you are in a unique position to educate others about the advantages of being a part of a 'new' and growing technology. I say 'new' because the rss technology has grown immensely since it was first developed a few years ago.

Webster's Dictionary defines community as follows:

Common possession or enjoyment; a society of people having common rights and privileges; a society of individuals of any kind; the body of people in a state; the public or people in general

Here at Quikonnex - that's exactly what we have - a society of people having common rights and privileges. We all start off with the same thing but being as each of us is unique, we come up with different ways to utilize our channel resources. Plus, you've got Jim and Carolyn not only expanding on what we can do with our channels but teaching you valuable information each week. Unfortunately I missed Thursday's meeting but I can tell you that I followed up and have implemented the syndication feature on my new website. This is awesome information that can only benefit you and your business.

And don't be afraid to subscribe to other channels or rss feeds. Take a look at what people are offering and share your comments or suggestions. It helps all of us to do a better job.

Today's Feature Article is The Three Keys To Business Success by John Colanzi. John has broken down the three main steps that successful netrepreneurs follow faithfully to expand their businesses.

Steve Goodier brings us our Special Feature today in A Formula For A Successful Life. The ability to 'give' to others is a powerful force and a deciding factor in your own success.

Have a great day and keep smiling.

Publisher, KIT and the Home4Success Channel
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Internet businesses are springing up daily. Many first time entrepreneurs are lured by the ease with which a business can be started online and the dream of fast riches.

The world of online business has fulfilled the dreams of many an entrepreneur, but for many more it's become the "Boulevard Of Broken Dreams."

Why is that?

Why have the dreams of so many new business owners become nightmares, while others seem to strive effortlessly?

That question haunted me for years. I would make a couple of dollars and then hit a brick wall.

What was I doing wrong?

I finally realized, it wasn't what I was doing. It was what I wasn't doing.

There are three key factors necessary to succeed in business online or off. I call them the "three keys of business success."

Once I started following the "The Three Keys" sales came easier and running my online venture became less stressful.

Successful entrepreneurs follow these three rules. Some do it consciously, others do it naturally.

So what are the three keys of success?

1. Knowledge

Your starting point on the road to success is knowledge. You have to begin a study program. You must learn as much as you can about your product or service.

You also have to begin a never ending study of how to market and promote your product.

You have to learn in order to earn. As your knowledge increases, so will your confidence.

2. War Chest

The second step on the road to success is to evaluate your war chest.

How much money do you have to invest in your business?

Don't use money you need for maintaining your lifestyle. Use money you won't miss.

Once you start dipping into money you need for everyday expenses, the fear of loss will color your decisions.

Scared money never wins!

What if you don't have money you can afford to lose?

You have to spend your time.

Periodically evaluate your war chest and decide whether to spend your money or your time.

3. Marketing Plan

The final "key" is your marketing plan. You have to develop a systematic plan of marketing and promoting your business.

Your marketing plan will be determined by your knowledge and capital.

Having a system will take the guess work out of building your business. You won't have to agonize over every decision.

You'll be able to "pull the trigger."

Your marketing plan is your road map to success.

Build you knowledge base, evaluate your capital and develop your marketing plan.

You've been given the "Keys." Its up to you whether or not you use them.

Wishing You Success,
John Colanzi

Copyright (c) John Colanzi. John has been writing on the Internet for 5 years and has a special gift for you. Sign up for your complementary e-Course "How To Build Your Business With Free Advertising." Visit:
http://www.thesimplesystem.net/cashflow.html

jl scott of iCop has just released the second quarter Business Directory for 2004. You can download a copy of it and refer to it when you are looking for responsible companies to do business with.
Second Quarter Business Directory

Regret for wasted time is more wasted time.
- Mason Cooley

All that really belongs to us is time; even he who has nothing else has that.
— Baltasar Gracián

You can't hold a man down without staying down with him.
- Booker T. Washington

I have a friend who is a CPA. He lamented with me once about some of his wealthier clients – those with six and seven figure incomes. Some of these people, he said, even despite the obvious tax benefits, refused to give any of their money away. Some are spending more money on grooming their pets than on feeding hungry children. They simply have not discovered the importance and power of giving. And sadly, these wealthier clients are in a position to do something significant, but they choose to do nothing at all.

Author Kent Nerburn wrote a book titled LETTERS TO MY SON: A Father's Wisdom on Manhood, Life, and Love. In one letter, he teaches his son the value of generosity:

"Remember to be gentle with yourself and others. We are all children of chance, and none can say why some fields will blossom and others lay brown beneath the August sun. Care for those around you. Look past your differences. Their dreams are no less than yours, their choices in life no more easily made. And give. Give in any way that you can, of whatever you possess. To give is to love. To withhold is to wither. Care less for your harvest than how it is shared, and your life will have meaning and your heart will have peace."

How fortunate for one boy that his father is showing him how to truly live!

People who live well are experts at giving. They give their money; they give their time. They share their wisdom and their skills. They quickly say yes when asked to help.

For them, the formula is simple: to give is to love and to love is to live. It's a formula for a successful life.

Steve Goodier Publisher@LifeSupportSystem.com is a professional speaker, consultant and author of numerous books. Visit his site for more information, or to sign up for his FREE newsletter of Life, Love and Laughter at http://LifeSupportSystem.com.

Occasionally I meet a business that has done a TON of marketing but still isn't selling much. It isn't that they haven't tried. The list of marketing they attempted can be staggering.

If thousands and millions of prospects are learning about the product or service, why aren't any of them buying?

Here are some common reasons even well-promoted products don't sell.

There isn't any real market for the product. It may seem like a great idea, but nobody wants it--at least, not yet.

Customers don't think your business is qualified to sell the product. One man knew his medium-sized business could supply the needs of major customers, but they didn't buy until his company grew into a big corporation. "We could have served them just as well before, but they wouldn't buy because they thought we weren't big enough."

Your advertising isn't targeted to the right market. This is probably the most common problem. A company markets with a media that reaches a mass audience (like TV or daily newspapers) but reaches too few of their customers who belong to a specific group.

Tightly targeted media don't always reach the audience they claim to reach. Try running a test first to see if you get results before spending big bucks.

Kevin Nunley provides marketing and copy writing. Read all his free tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or 603-249-9519.

The purpose of the package is to help protect you from these risks using techniques and software readily available. The advantage is everything is all together in a nice neat bundle and of course, you won't need to be a rocket scientist to use and implement it. As always, it's presented in easy to understand language - what Joe likes to refer to as 'Newbie Speak.

  Special Introductory Offer will save you 33% until April 7th, 2004.

Legal Stuff ...

We accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within KIT.

And, although all of the articles have been selected for their content, the publishing of such articles within this newsletter does NOT constitute a recommendation of the products or services mentioned or advertised within those articles.

Be responsible! Always do your own Due Diligence before responding to any offer.